Kitchen Republic Academy
Launched in October 2018, the Kitchen Republic Academy is designed for chefs, producers and farmers who want to bring their food business idea to market successfully. Our hands-on learning program is aimed at providing aspiring and emerging entrepreneurs the practical guidance and insightful expertise of peer and industry mentors to turn good food ideas into great food businesses.
From immersive business design and planning workshops to tactical deep-dives on important topics like HACCP certification and proper labeling, the Academy will be your partner on the food entrepreneurship journey.
Our flagship program is specially designed for emerging entrepreneurs who’ve spent a year or less working on turning their good idea into a great business. We’ll help you take the next steps in turning your vision into reality.
LAUNCHING IN 2020! We’re currently developing a second program tailored to helping startups create an actionable strategy for scaling their business. We’ll help you develop the growth plan that fits with your life and business goals.
Are you exploring turning your food hobby into a business, or just looking for a fun and inspiring session to plug into the Amsterdam food scene. We offer a wide variety of workshops, events, trend tours, and tasting sessions all year!
Registration for our Spring 2019 session is opening soon.
Are you interested in taking your business to the next level?
Are you looking for hands-on learning and mentorship from some of the Netherlands’ food industry leaders and influencers?
About the Program
Our first four weeks kick things off with an overview of each of the essential elements that form your core offering. We start with an understanding of your unique point-of-view, the “WHY” that motivates you to do what you do. Next, we get to know your target customers: who they are, their values and their needs, and how to reach them. Then, we help to fine-tune your product with the help of industry experts and peers. Finally, we cover the “HOW” of making your business work: your operations, your business model, and yes, your financials.
The core of our program is all about digging into the details that build up a strong foundation for your business to grow. First, we translate our story and personality into a unique and ownable brand identity, across your design, packaging, and tone of voice. We then take your brand story a step further, and turn our target customer insights into a tribe of advocate and promoters with a clear communications strategy. Then it’s time to look under the hood to get your production and supply chain in line, and your back-office accounting in order.
Our program wraps up with three hands-on sessions that transform all of your progress into a sharp and compelling pitch, to be presented in front of an impressive audience of industry leaders and experts. Part One is a deep-dive into the Mind of the Buyer, a chance to listen and ask questions to a group of pros who’ve been responsible for curating product selections at scale for Marqt, De Kweker, Albert Heijn, and more. Part Two is a chance for one-on-one direction with an expert pitch coach. Part Three is a rehearsal and (super-honest) feedback session to get you good and ready for the main event!